HypeAuditor 사용 후기 및 리뷰

Friendly influencer marketing tool

주석: HypeAuditor is an integral part of our influencer marketing workflow, assisting us in finding and vetting influencers efficiently.

장점:

HypeAuditor is user-friendly and intuitive. The support team is responsive and fantastic. It has been invaluable in helping us find influencers on Instagram and TikTok.

단점:

One limitation is that we cannot create separate agreements or briefs for individual influencers within the same campaign. Occasionally, we need this feature, and its absence adds extra work.

Hype Auditor Helps You Filter out the Noise so You Choose the Best Influencers for Your Campaigns

주석: Overall, HypeAuditor is absolutely a wonderful tool, although it may appear overwhelming at times.

장점:

Merely looking at the number of followers an influencer has on a social media platform can be misleading because that doesn't guarantee you a good ROI. There are many influencers with massive followings but little to no engagement rate. That is where a tool like HypeAuditor is very useful because it helps you filter out the noise. At first, HypeAuditor only worked for Instagram, but right now it works for Twitter, YouTube, TikTok, and Twitch. These are nice additions because you can measure all of these key metrics in one place. It even makes it possible to measure the performance of a single influencer across various channels. An influencer whose content isn't being engaged with on Instagram may be doing exceptionally well on YouTube, so it's a good development. Even though the interface of HypeAuditor might seem overwhelming at first, it's rather easy to use once you get used to it. I wouldn't say it has a learning curve, but someone else might think otherwise. Now, HypeAuditor has a new feature called campaign management, which is quite helpful to marketers and consultants who are managing campaigns on behalf of clients. Even if you aren't managing campaigns for clients, it's still a very useful feature. It's a nice addition. Also, there is this feature called account tracking that lets you track and monitor your account, which is cool if you want to make use of it. Although, you have to verify your ownership of your Instagram account first.

단점:

The only thing I can say HypeAuditor should improve on is the interface. The interface is nice, no doubt, but it can look overwhelming at times. The texts on the pages can seem like a lot to take in at once, especially in the market analysis section. I think they can make use of more cards as they have in the "overview" for the rest of the submenu items instead of presenting the textual analysis at once. Cards look neater in my opinion.

Stay away from this service.

주석: The problem is that I applied for one month and for the second month I got charged even though there was a sign "no credits".
I have sent more than 12 emails asking for a refund or for an extension of the service, but no reply.
Probably the most unprofessional company I have ever met during my 25 years on web.

장점:

Their service, if it's available (even if you have paid).

단점:

They increased their prices, making it only a monthly subscription service with high prices (300 dollars per month!), but let's say this is not a problem in an open economy.

The best way to enhance your campaigns with influencers

주석: Generally, the biggest problem with doing influencer marketing at scale is operational complexity - researching and selecting large number of influencers while maintaining relevancy and quality, and then working with each of them individually to get the desired results at a reasonable pace. HypeAuditor is a complete solution that allows us to reduce this complexity by handling everything in one place - finding the right influencers, reaching out to them, processing the contracts, approving cAontent et cetera. This saves a lot of time and simplifies the process for our influencer marketing managers, allowing them to focus more on the message and making sure the campaigns connect with the users, instead of being bogged down by the operations.

장점:

HypeAuditor helps us work with a large number of influencers and do influencer marketing at scale. After the development of their internal CRM, we were able to stop switching between google sheets and HypeAuditor all the time and significantly reduce time spent on marketing operations. Data is more accurate than in other sources, so the results of our influencer campaigns are more predictable.

단점:

Minor issues happen from time to time, but are solved quickly.

HypeAuditor supports all our influencer marketing activities

주석: HypeAuditor helps us with all our influencer marketing activities. With the help of HypeAuditor, we quickly find influencers, contact them and track the effectiveness of our collaborations. This saves us a lot of time.

장점:

What I like most about HypeAuditor is its ease of use, friendly design, and quality data. Using the platform, we can make decisions on creator cooperation based on data. The support service is also excellent and promptly answers any questions.

단점:

All is good except we need more TikTok accounts in categories that we are mostly interested in: Kid care, Pregnancy, and Kid education. I am aware that HypeAuditor is working now for expanding it's TikTok Database.

HypeAuditor is key to our strategy

주석: Experience is good.
Its top feature is being able to search and find influencers easily. We can pick the best ones for our games and improve our campaigns with solid data. Also, it's great that our whole team can see all the influencer chats in one place.

장점:

We use influencer marketing to grow our global community of mobile gamers, and HypeAuditor is key to our strategy. The platform covers it all, from finding influencers to tracking campaigns and handling payments, making our work smooth. The development team is really open to our suggestions

단점:

I wish it were simpler to use on mobile or that there was an app for making quick campaign changes on the move.

Best tool of ınf. marketing

장점:

I've known about the Tool for a long time and used it for free, even then it was useful. the last place I worked was invested and got the Hype Auditor pro license, and now I can do a lot of detailed influencer research, we make it more convenient for me to choose the right brand and influencer collaborations that we work with.

단점:

the only minus about this tool is that we use it at a high price due to the exchange rate due to our country, in fact, its price is affordable in normal conditions, but it remains a little high for our country, of course

Great tool to find the relevant influencers to expand your marketing

주석: HypeAuditor helps gather an additional audience through influencer marketing campaigns. This channel is cost-efficient, meaningful, provides social proof and engaged followers. We enjoy the seamless way of search, terms negotiation, and campaign operations.

장점:

Easy to find the top influencers for your product or offer, plan and manage your campaigns. There are a lot of metrics to choose the best channels and analyze the performance.

단점:

Nothing at this point - everything meets our expectations.

Easy to use and has all the necessary features.

주석: HypeAuditor helped us launch our influencer marketing campaign from scratch. Thanks to the platform, we found influencers interested in our project, connected with them, and have already achieved our first collaborations.

장점:

We've used HypeAuditor for several months and it works well for keeping our influencer marketing campaigns organized. It's easy to use and has all the necessary features. The customer support team has been very helpful. Whenever we have questions support team are quick to assist us.

단점:

Haven't found anything to dislike. It's user-friendly and very helpful to us.

HypeAuditor is a great tool for influencer discovery

장점:

HypeAuditor started out as a tool that provided fake follower audits on Instagram profiles, but now they have evolved into a full-fledged influencer discovery tool. I love the basis of their technology and the ease of searching for relevant influencers for the brands that I work with.

단점:

Wish I could do influencer discovery search across more social networks, podcasts, and blogs!

Its a good auditor with complex nuances.

주석: It is a really good program, but we believe that the indicated public is a company that manages many accounts of its clients or collaborators of its company so that it can really take advantage of the tools that it brings. I recommend it for this type of company.

장점:

It is a simple program to start, it has many tools and compatibilities, the accounts in the case of being able to segment them multiple compatibilities, of course, this is what matters most about auditing that you can integrate multiple accounts and that an audiotion of all of them is generated, the Metrics that result from Twitter accounts are generally very accurate and tell you if the influencer is real or not and the activity they have done during the month.

단점:

It was key to know about this program and the reason why we changed it is that it has prices that increase over time and that is not fair to us as customers. I also think that although it has many tools, we used twitter more and we preferred to discontinue the program. soft because we needed something simpler.

Simply the best influencer analytics/audit suite.

주석: It's been the best analytics and influencer auditor tool I've ever used. This is their bread and butter.

장점:

- The most accurate reporting I've found across any tool. - Constantly evolving with new features and data points added all the time. - Displays the data in actionable and digestable formats. - Provides "helper" tips and commentary to further explain what the metrics mean and how they tie into the overall Influencer's "score". - By far the best visual user interface. - New TikTok integration

단점:

Dislike having to use multiple credits for various networks for the same influencer.

An excellent tool

장점:

It’s very complete and helpful on the analysis and tracking Influencer market. It help us a lot to make decisions to select an specific influencer to an specific campaign.

단점:

Maybe the part of downloading the reports because the look&feel of the template is very simple, and it could be great to have the opportunity to re-design it.

HypeAuditor makes it much easier to find and contact influencers

주석: Overall, the experience of using the tool is good. It helps save a lot of time and allows you to store communication with influencers in one place, which is convenient if there are several people in the team involved in influencer marketing.

장점:

HypeAuditor has a large database of Instagram influencers. Filtering is simple and clear. You don’t have to be an influencer marketing specialist to use the tool.

단점:

Not all influencers have email addresses, so you have to create a separate list of accounts without addresses and contact them via private messages on Instagram. But this is more a given than a limitation of the tool.

Great Influencer Discovery

주석: HypeAuditor helps me and my team in every part of our influencer marketing.

장점:

The Discovery feature is very helpful when we are searching for new influencers in specific topics or regions we don’t know much about. It’s also useful to see which influencers are working with our competition.

단점:

Sometimes, the engagement rate (ER) is different from other platforms. For example, when we send our influencer list to clients, they check on their platform and say the ER doesn't match for the same profile. But I think this happens with all platforms in the same way.

HypeAuditor is a perfect tool for initial analysis in influencer marketing

장점:

HypeAuditor is a great tool to search for, analyze the potential, and manage influencers. With its help it got much easier for us to run our influencer marketing activities. Importantly we observe a steady ROI increase of our ad integrations within Instagram, Youtube and TikTok. This is a foreseeable outcome of a better bloggers and ambassadors search and management.

단점:

No cons yet found, HypeAuditor is a great tool

It’s a very helpful platform

주석: I really like the platform in general, I wish could have More options or packages in order to use another functionality’s

장점:

The analytics for Instagram are very useful

단점:

The analytics of tweeter and the price, it’s a little bit expensive for small bussines. We really need this kind of services and sometimes is unfair can not have the opportunity to use them. Small bussines are the most who need opportunities or discounts haha just saying.

Amazing App that you cannot afford NOT to have if you work with influencer marketing

장점:

Invaluable in todays world of influencer marketing

단점:

I would like to see an engagement number on YouTube

Great for sourcing influencers

주석: For the price, the tool is super effective. Given it’s a tool where we get a lot of info on talent who do not need to be opted in to the platform it’s a lot of bang for your buck

장점:

The ability to search and filter, the discovery tool is awesome.

단점:

I wish I could purchase all of the discovery tools and not be forced to pay for features like campaign management or social insights if I don’t use them. I need discovery tools and to pull reports on the influencers I follow and pretty much nothing else

Must have for any marketing related team

장점:

At the operational level, of course we use search engine, IRM, basic analytics to filter the best options among influencers, automatic tracking of campaigns, KPI’s direct check, and reporting functions for every stage.

단점:

We have an exceptional experience working with the HypeAuditor team.

Growing food supplement business in Europe

주석: Not so long time ago we started developing an influencer marketing channel to grow our business. We chose HypeAuditor for the purpose of searching for healthy lifestyle bloggers. That worked very well, and we decided to integrate our e-com solutions as well. Now we can use the platform to run campaigns, sign and pay our creators, and check outcomes. I would like to thank Hype for the pleasant cooperation and wish you good luck in future developments.

장점:

Intuitive interface, neat design, and great support. Hypeauditor is listening to our requirements and is ready to integrate the features we've been asking for. At the moment, the platform is fully covering our workflows in influencer marketing.

단점:

Facebook is not available, although it could be really helpful for our target group.

Great platform for researching the creator economy market

주석: We used HypeAuditor for market research and to figure out the audience sizes for our influencer products in different locations and sectors. We got the data we needed to make strategic decisions on our product development.

장점:

I value most the large influencer database that's easily filtered by various criteria. We also got valuable market analysis tools, and the ability to create custom reports. HypeAuditor is great for researching the creator economy.

단점:

There's nothing I dislike about this platform.

HypeAuditor offers useful insights and guidance on working with influencers

주석: Influencers and ambassadors search for a marketing campaign

장점:

Analytics, finding out and checking all influencers I'd prefer (even those not in the Hypeauditor database initially) Media mix builder, automatic campaign tracking Trends are quite useful You get new features for free rather than have to pay the premium Educational courses, their academy to be up to date

단점:

Not much comes to mind right away. The feature list is extensive, usability is there, and pricing is reasonable.

Using HA for over 5 years

장점:

The user experience and the metrics provided per influencer

단점:

The cost is a bit high, especially for agencies looking for long-term partnerships

HypeAuditor be like THE BEST data

주석: My teams handle digital marketing products, so HypeAuditor supports us in the areas we do not have the expertise in, and helps to complete our data set.

장점:

Data! The best thing is the variety of reports - we use instagtam, Tiktok, and sometimes Twitter (which is for free!), which altogether give the details of influencers, you can see overlapping audiences for several influencers. Hashtag analyzing is very helpful for campaigns. You can collect data also for mentions and even phrases, really helpful!

단점:

Nothing, the guys provide legit products and service, they could add more communication features and perhaps payouts.