Sprinklr 사용 후기 및 리뷰

a wonderful and powerful tool

장점:

the Social Listening work flow is great It makes it very easy to monitor and act on untagged mentions across platforms, Its post tagging, reporting, and social listening functions are incredibly powerful.

단점:

maybe it takes a lot of time to get your bearings within the tool. but once you get used to using the software the benefits and the use you can give it is incredibly good!

Recommended tool for social marketing engagement

주석: The experience as a whole has been really positive as it has helped solved initial program issues related to robust reporting needs and multi channel marketing campaign analytics. The tool has been very easy for myself and my team members to get a grasp of from a holistic standpoint and has played a key role in helping with campaign attribution and return on investment analysis.

장점:

I have most enjoyed the ability to build, visualize and analyze results of digital advertising and social media marketing campaigns. It has been very helpful to view and reference historical campaign data directly in the front end interface of the platform.

단점:

There was initially a challenge involving the integration of the platform with our customer relationship management tool, which was a key to helping our team get set up with full scale and customer life cycle campaign reporting and analysis. It was not a simple process of locating all the necessary resources to efficiently implement and maintain the program integration.

I don't like it

주석: I don't usually have to use the software but there are absolutely zero times that I have used 100% correct. Very complex but at the same time does not have all tools I need.

장점:

The only thing I like is that I can see all social media account from the company I work for in the same software.

단점:

I mostly use for Twitter and the search tool is really bad. There are also some content formats, such as poll, that I can't post with the software, something that makes my life pretty hard.

Everything A Big Business Needs

주석: If you can afford it, I'd reccomend getting every module from Sprinklr to help manage your social media. But you have to have a dedicated team to learn and manage it and use it every day, otherwise it's a waste of money.

장점:

You can do EVERYTHING from Sprinklr. It has features and modules that can easily make it your one-stop shop for marketing.

단점:

It's an ever-growing platform, so you'll occasionally run into bugs. That wouldn't be an issue if Support wasn't understaffed, causing some tickets to not get picked up right away, or be sent off to the engineering team for months.

Great software

주석: I'd use Sprinklr again for other clients. I hope in the future their tech support becomes a bit more developed.

장점:

This software is easy to use and easy to customize. Our team was able to develop rules in the rule engine to make our community management processes as streamlined​ as possible. We also established in-depth​ labels for outbound content which aided in reporting.

단점:

The customer service / technical support team could be hard to work with at times. Sometimes they did not understand our issue and others they took a very long time to return a response.

Customer Care use is easy to use

주석: It's more practical on the customer care end. It allows for more features to make the most out of reporting and collecting the data.

장점:

They are always making improvements and providing webinars to help with newest features. When the new features are rolled out, they are always set up to be easy to use.

단점:

You would really need to pay the top dollar to get what will work best on both marketing and customer care ends.

Strong social publishing tool

장점:

The analytics capabilities are stronger than competing products in terms of exporting data and organizing dashboards. After a training session, it's not that hard to use.

단점:

Frequent issues with lag time on post tags being updated and analytics dashboards not working. Customer service/ support team is horrible. I usually end up figuring out the solution for them.

A must for any social media/account manager

장점:

I use Sprinklr to schedule social media posts for work and I love it. It's very easy to store and organize assets, track performance and monitor daily activity. I'd honestly be lost without Sprinklr - it makes things so much easier.

단점:

In terms of analytics, they're not always up to date. In a perfect world, they would be - but I understand that loading that information takes time. Usually within a week (sometimes less), the numbers are completely accurate.

Reliable tool to have control all over the social media

주석: We a company that runs a bunch of social media pages, to have this power of controlling all-in-one page it's an extremely powerful tool.
Sprinklr just makes your workflow easier with their service, never thought I will find something like this software. A huge thanks for making everything simple and clean.

장점:

No more struggling on running different social media pages TWITTER + FACEBOOK + INSTAGRAM it combines all of them in one Content scheduling for the full month it's a big plus for the companies that run multiple platform and pages. The tracking dashboard made easy. Sharing contents across different platforms + Social listening Boards creator for storing photos, videos, and so on.

단점:

A small lag problem. Would be better if the lag gets fixed a little but it still works perfectly for me

The essential tool to successfully manage my company's social networks

주석: I can schedule and post my content efficiently, monitor interactions with my followers, and respond to their comments and messages in real time.

장점:

What I liked the most is its ability to provide an exhaustive analysis of my social networks and the digital channels of my company.

단점:

I think it would be very beneficial to have better guidance and training to be able to take full advantage of all the features.

Great tool for analytics & publishing!

주석: Sprinklr made my customer care work extremely easy and allowed for more efficiency on my part. It also allowed me to study incoming posts and analyze trends, which allowed me to keep track of recurring issues and work to solve them long-term. Overall, a great product, albeit expensive.

장점:

I love how organized the interface is. Keeping track of and filtering incoming social media posts is made simpler than ever, and scheduling posts to go out is just as easy. The software is becoming increasingly intuitive, which makes it even easier to study the data presented and respond as appropriate.

단점:

Customer service can sometimes be lacking unless you have a truly dedicated representative at your disposal. Additionally, there can be a little bit of a learning curve with some of the buttons and their respective icons as you navigate the interface for the first time.

Great platform, okay customer service

주석: Great software. We use for many clients. If CS approved, it'd be great.

장점:

This tool is easy to use. New members of our team are easily onboarded on to the software and can work autonomously.

단점:

The customer service team is not very good. Should you run into a technical error, it will take a long time to fix.

Social Monitoring Made Easy

주석: This is great for multiple stores and responding to reviews

장점:

I login to this program daily to respond to all social media Monitoring. This program makes life so easy to respond to user reviews.

단점:

Sometimes this platform can be hard to navigate at times but once you learn it it’s very simplistic l.

hard to navigate

장점:

I like that I am able to track all of my company's social media platforms through one simple interface. I also like that multiple coworkers can access the platform simultaneously to provide and allow for effective collaboration.

단점:

The learning curve is extremely steep and while customer service offers support, it can be very difficult to master.

Good but expensive

장점:

Before I start to work here in my current job, I had an online flower store. At that time I've used Sprinkle for managing my social media channels and it helped me so much. The ability to showing audience profile valuable. With this feature you're being able to see your customers diversity. The other features are really helpful and easy to use as well but my favorite is audience profile.

단점:

After I've used Sprinklr a couple of month, the price started to get not affordable for me. This is also related with the economic crisis in my country but it's pretty expensive by comparison with other tools though.

It's incredible how much Sprinklr can do.

장점:

Mostly easy to use, incredibly in depth analytics and reporting, robust feature set across all social networks.

단점:

It does so much it can get overwhelming. It does require some training to really become an advanced user.

Better options out there

주석: Overall we have found the user experience to simply not be as pleasant as competitors. However, since we only use for publishing, it's possible the other functionality is great!

장점:

The interface is pretty sleek and you can view what posts might look like pretty easily.

단점:

We mostly use this software for publishing and I wish there was an approval process.

Sprinklr Review for Advertising Agency

장점:

The best feature of Sprinklr is easy access to all of our buys and creative assets for each Paid Social campaign. It also allows for seamless collaboration between us as a media agency, our creative agency, and the clients.

단점:

The biggest challenge with this software is the learning curve for onboarding, as well as the challenges around determining what party is responsible for each aspect of the campaign. However, most of these issues have been resolved over time.

Great for Enterprise, May Not Be Best For Small Business

주석: All in all, this is a great tool for enterprise size teams. I would hesitate to recommend Sprinklr for a small business given the price. Also, the analytics reporting emails could look better. If you are sending these to a client, it would be beneficial to add explanations as the reports are definitely geared towards someone who understands social media analytics.

장점:

Full of features Monthly reporting tool Scheduler

단점:

Expensive Analytics Reporting Emails Could Look Better

An efficient and powerful digital solution

주석: One of the aspects that I liked the most is the ability to centralize all my activities in social networks in a single platform. This has saved me time and effort.

장점:

His approach and his ability to simplify our activities on social networks is great, providing me with all the necessary tools to manage my accounts

단점:

It would be beneficial to have a more detailed guide or interactive tutorials to facilitate my familiarization with the platform.

Client Requested

장점:

My client requested Sprinklr to manage their social media. I liked that we could give clients limited access to the social accounts without giving them access to the actual social platform

단점:

I didn’t like that the platform couldn’t do much more than we could do in the platform

Great Options, Takes Time to Understand

주석: My overall experience has been good. When I do get confused with implementation I’m able to find answers online or ask for help through their support.

장점:

I like that this program allows you to create different captions based on what platform you are going to use. Unlike with other platforms for scheduling, I do not need to copy and paste. Instead, I can customize each caption while posting.

단점:

I found this platform a little harder to grasp at first. It has a lot of functionality, however, that functionality is a little overwhelming when first implementing the software.

Not a very good tool for MSMEs

장점:

I liked the user interface but the modules are pretty expensive.

단점:

Too expensive and bugs take a lot of time to solve.

Fun and engaging

장점:

The dynamic presentation, eye catching and informative windows are great for events, would be practical.

단점:

Cost for our small international organization would be too high, would need a budget version of Sprinklr.

Good once you get it working

장점:

The ability to make one post that will seamlessly connect to multiple platforms is great. I like having them all connected.

단점:

I did not like the experience I had with customer service. Had some issues getting it to work with instagram and waited for help through e-mail.